Strategic marketing for teams advancing sustainability, culture, and community impact.
Marketing leadership and a curated team to turn strategy into action.
SAN DIEGO · SERVING CLIENTS NATIONWIDE · SINCE 2017
Strategy, leadership, and activation built around your goals.
WHAT WE DO
House Collective partners with founders, executives, and teams to clarify priorities, strengthen marketing systems, and move important initiatives forward.
We can lead your marketing, work with your existing team, or bring together curated talent for a specific initiative.
Each engagement is shaped around your goals, resources, and priorities.
Strategic Marketing & Consulting
Marketing strategy, experienced leadership, audits, roadmaps, and advisory support tailored to your organization.
Digital Experience & Optimization
Connected digital experiences, technology, and optimization informed by your marketing plan, audience, and customer journey.
Campaigns & Implementation
Strategic campaigns, lifecycle programs, and implementation designed to earn trust, deepen engagement, and encourage action.
SELECTED WORK
Get to know our work.
Explore our case studies across clean energy, sustainability, community impact, and destination marketing.
CLEAN ENERGY
Building a Growth Marketing System for a Hawaii Solar Company
Four years of marketing leadership, developing and implementing the company's digital presence, customer journey, and ongoing marketing programs.
SUSTAINABILITY CONSULTING
From Marketing Strategy to Activation for a Social Impact and Sustainability Firm
Strategic marketing for a B Corp serving enterprise clients across CSR, ESG reporting, and compliance.
DESTINATION RETAIL
Creating a Tourism Referral Program Across Three Outlet Shopping Centers
A shared referral program across three outlet destinations, each with its own market, partners, and property management team.
HOW WE WORK
Start with clarity. Build from there.
Most clients begin with The Blueprint, a collaborative process that brings your goals, audiences, systems, and priorities into focus and creates a clear strategic plan. From there, your team can activate the Blueprint or continue your partnership with House Collective to bring it to life.
01
Clarify the Priorities
Assess the current marketing system, audience, resources, and business context.
02
Set the Strategy
Translate findings into a focused roadmap, clear decisions, and an implementation plan.
03
Activate the Plan
Coordinate the people, systems, campaigns, and measurement required to bring the plan to life.
04
Build Internal Capability
Develop tools, frameworks, and internal capabilities your team can continue using as business grows.
ABOUT HOUSE COLLECTIVE
Thoughtful people. Clear direction. Work that moves.
House Collective was created for teams doing meaningful work and ready to strengthen how their marketing supports it.
You partner directly with an experienced marketing leader who brings together and manages the right specialists based on your business needs. We bring marketing expertise, industry insight, and current best practices to every partnership, with curiosity, care, and practical judgment throughout.
House Collective was founded by Sarah Yasukochi, who brings more than 25 years of experience as an enterprise marketing leader, entrepreneur, and educator.
Your Marketing Partner
An experienced marketing leader and consistent partner throughout our work together.
A Curated Team
The right specialists are carefully selected and managed based on the expertise and experience you need.
A Broader View
Marketing that considers your goals, stakeholders, internal capacity, and community impact.
Flexible by Design
A flexible model for focused projects and ongoing work as your business needs evolve.
CLIENT PERSPECTIVE
Built through trust, collaboration, and lasting relationships.
“Sarah and her team did a very thorough intake and discovery process, and really took the time to get to know me, my company, and our needs and goals. They are thoughtful, professional, and thorough, and had many keen insights and smart recommendations for me to follow.”
FOUNDER · GREEN BUILDING COMPLIANCE PLATFORM
"Sarah and Katie have been instrumental in pushing our business to the next level. The team at House Collective are easy to work with, great value and very personable. Their website design, custom CRM, and marketing strategies have positively changed the way we do business and interact with customers."
PRESIDENT · HAWAII HOME SOLAR COMPANY
CONTACT
Our best work happens in good company.
We'd love to hear what you're working on.
Tell us a little about your goals and where marketing support would be most valuable.
